Archive for the ‘News & Commentary’ Category

Flowery Words

LinkedIn recently made a blog post detailing the 10 most used buzzwords in 2011. What the heck is a buzzword? Well, it is a word used by professionals that has a vague meaning, in context, yet sounds appropriate; this particular phrase is loaded with them: “market offering designed to simplify the lifecycle management of complex [...]

A Sign of Things to Come

If you’ve been to our site lately then you might’ve noticed a subtle difference to the normal appearance…actually I’ll just give you a moment to check out the site and see if you can discover it if you haven’t already…OK, have the answer? That’s right! We have a new favicon–it’s the small logo at the [...]

SEO…Yes, We Do That TOO!

Search engines are used millions of times by users every day. Google, Bing, and Yahoo! are just a few examples of this technology, providing quick and relevant access to petabytes (1,000,000 gigabytes) of data. Since most people use one of the aforementioned sites for their search, these users–known as traffic–are constantly being directed to different [...]

The Proof of the Pudding is in the Eating

Social Proof is a psychological phenomenon where people assume the actions of others reflect correct behavior for a given situation. This effect is prominent in ambiguous social situations where people are unable to determine the appropriate mode of behavior, and is driven by the assumption that surrounding people possess more knowledge about the situation.”1 It [...]

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